Please read before applying : We review every application carefully, and all fields (including the required 60–90 second video) must be fully completed and relevant; applications that are incomplete or use AI-generated responses will not be considered. If you’re unable to meet these requirements, we kindly ask that you refrain from applying.

Full-time • Remote

At Boldin, we believe financial confidence should be accessible to everyone. Money decisions shape our lives, yet too often people are left without the clarity or tools they need to make informed choices. We exist to change that.

Boldin is a comprehensive financial planning platform that helps people understand their financial picture, make smarter decisions with their money and time, and plan for the future with confidence.

With over $20M raised and strong momentum, Boldin is entering a pivotal phase of growth. This is an opportunity to join a mission-driven team and help shape the future.

About the Role

Boldin is not just a financial planning platform — it’s a movement. Social is where that movement becomes visible, shareable, and contagious.

The Senior Social Media Strategist is responsible for turning Boldin into a daily, high-value presence in people’s lives — creating content that sparks conversation, builds trust, and drives meaningful engagement across platforms.

This role sits at the intersection of storytelling, culture, data, and distribution. You will own and grow Boldin’s presence across YouTube, Facebook, Instagram, TikTok, X, and LinkedIn — with a mandate to double followers, create viral moments, and materially increase engagement and reach.

You will collaborate closely with Content, Video, PR, Brand, and Paid Marketing to ensure Boldin shows up consistently, intelligently, and memorably across every channel.

Key Responsibilities:

Own and grow Boldin’s social presence

• Manage and execute posting across YouTube, Facebook, Instagram, TikTok, X, and LinkedIn
• Develop and maintain a cross-platform content calendar aligned with brand, product, and growth priorities
• Ensure consistency in voice, tone, and messaging across all channels

Create high-performing, shareable content

• Write and produce posts that educate, inspire, and spark conversation
• Translate financial concepts into clear, compelling, culturally relevant content
• Identify and execute on trends, formats, and narratives that drive virality
• Partner with video and design to create engaging short-form and long-form content

Drive engagement and community

• Actively manage comments, conversations, and community interactions
• Build a sense of participation, not just broadcasting
• Develop repeatable formats that encourage sharing, saving, and discussion

Optimize for growth and performance

• Track and improve key metrics: follower growth, engagement rates, reach, shares, saves
• Test and iterate on formats, hooks, timing, and messaging
• Identify platform-specific strategies to maximize performance

Collaborate across teams

• Work with Content Lead to translate editorial into social-native formats
• Partner with Video Lead on YouTube and short-form video strategy
• Coordinate with PR and Brand on campaigns, launches, and narratives
• Align with Paid Marketing on amplification and testing
• Support company leadership, amplifying thought leadership

Success reporting

• Deliver weekly, monthly, and quarterly reports on traffic and funnel performance for social channels

KPIS + Targets

• At least 2-3x growth in followers across all major platforms by year end
• 3x++ increases in engagement rate (likes, comments, shares, saves)
• Increased social-driven traffic and brand awareness
• Creation of repeatable, high-performing content formats
• Measurable contribution to overall brand and earned traffic growth

Qualifications:

You are a storyteller, strategist, and operator — someone who understands how ideas spread and how to turn content into momentum.

You likely:

• Deeply understand how social platforms work — not just posting, but distribution dynamics
• Have strong instincts for what makes content resonate, spread, and convert
• Are obsessed with clarity — especially when explaining complex topics simply
• Care about helping people improve their lives, not just capturing attention
• Think in narratives, not just posts
• Balance creativity with performance data
• Are culturally aware and tuned into trends without being gimmicky

Requirements

To succeed in this role, you must:

• 4+ years of experience in social media, content, or growth roles
• Proven track record of growing and managing social media accounts with measurable results
• Experience creating or directing high-performing content across multiple platforms
• Strong writing and storytelling ability
• Experience working with video content (short-form and/or YouTube)
• Deep familiarity with social analytics and performance optimization
• Strong understanding of personal finance, retirement planning, or willingness to rapidly build expertise
• Ability to collaborate across teams and functions
• Comfort using AI tools to enhance content creation and workflow

This is an individual contributor role with significant visibility and impact. You must be comfortable working closely with leadership while maintaining strong ownership over your craft.

$110,000 - $125,000/month DOE

We want to be as inclusive as possible in our hiring process. If you don’t have 100% of what we’re looking for, but feel like you’re pretty close to growing into the role — please still apply. If a candidate has only 80% of the skills but a fantastic attitude and perspective, they might be the perfect fit.

Boldin values the unique perspectives and contributions of all individuals and we strive to foster a diverse and inclusive culture. We encourage applications from individuals of all backgrounds, including and not limited to people of any race, ethnicity, or national origin, individuals with differing abilities, members of the LGBTQ+ community, veterans, gender minorities, women and people from underrepresented communities.We are committed to providing reasonable accommodations for applicants with differing abilities throughout the recruitment process. If you require any accommodations, please let us know, and we will work with you to meet your needs. We are committed to fostering an environment where everyone can bring their authentic selves to work. If you are comfortable doing so we invite you to share your preferred pronouns in your application.

Company DescriptionIt all started when engineer Fred Luddy wrote code that automated a tedious task for his coworker, Phyllis. She cried tears of joy. That moment inspired Fred to build...

Company DescriptionIt all started when engineer Fred Luddy wrote code that automated a tedious task for his coworker, Phyllis. She cried tears of joy. That moment inspired Fred to build...

Who we are: Field Nation brings companies and service professionals together through an integrated, easy-to-use platform. We support businesses looking to grow their service offerings while also empowering technicians to leverage their skills on their own terms. Our mission is to help the service delivery industry do great work, and we live that mission by doing great work for the companies and service professionals who depend on us.

Why is this role important to Field Nation? As Field Nation modernizes its demand engine for ABM and AI, the person in this seat owns the marketing platforms and technology that the rest of the team operates on and the data and analysis that tells leadership whether the model is working. This role is a key strategic partner to Marketing and RevOps, collaborating closely on shared systems, data governance, and revenue process optimization to drive business outcomes. This is a driver role, not an operator role. We need someone who walks in on Monday with three things already underway, who finds the red before anyone else does, and who can pull a clear answer out of a messy data set without being asked twice.

What you’ll get to do:

Drive the marketing technology ecosystem forward

• Own and architect the marketing technology ecosystem, including HubSpot, 6sense, ChiliPiper, and AI platforms.

• Lead the tech roadmap. Bring proposals and recommendations forward proactively—identify where the stack is weak, where capability gaps will limit growth, and where to invest next.

• Co-own the Marketing tech stack integration with Salesforce in partnership with RevOps Leadership, ensuring architecture protects data integrity and drives efficiency and productivity.

Drive data-backed decisions

• Build and maintain the dashboards, reports, and analytics infrastructure the team runs on. Anticipate what leadership needs and have it ready.

• Surface issues early: data anomalies, performance regressions, system risks, conversion drops, attribution breaks. Recommend proposed solutions.

• Run independent analyses to inform major decisions: campaign performance reviews, ABX play ROI, inbound quality vs. baseline, segment-level conversion patterns. Be the analytical conscience of the team.

Own the marketing data architecture

• Marketing database management, audience segmentation, list governance, data hygiene, enrichment strategy.

• Partner with RevOps team on marketing-to-sales handoff processes, lead management, and shared funnel metrics.

• Compliance with GDPR, CAN-SPAM, and other regulations; opt-in strategy and data privacy controls.

Strategic partnership

• Strategic partner to the Sr. Director, Revenue Marketing on platform roadmap, budget, capability investments, and overall team and program performance.

• Peer partner to the marketing managers on platform-dependent program design and shared system surface area.

• Strategic partner to RevOps leadership on shared Salesforce governance, data hygiene, and cross-functional processes. Meet regularly with RevOps leadership to align priorities, drive business outcomes, and optimize the revenue engine.

Enable the team

• Coach and enable marketing ICs on platform best practices, tool capabilities, and process discipline.

• Establish governance frameworks that scale with the org.

• Lead documentation, training, and adherence to platform standards.

You might be a good fit if you have:

• 8+ years of marketing operations experience, with 3+ years at senior IC or manager level in a B2B SaaS or services company. Demonstrated breadth and depth.

• Deep hands-on experience with an ABX/intent platform at production scale. 6sense, Demandbase, Terminus, or equivalent. You’ve been there, done that: configured the platform, activated intent signals, built and tuned account scoring, and orchestrated plays. Exposure or surface-level familiarity is not enough.

• HubSpot (or equivalent MAP) administration and architecture experience. You’ve built, broken, and rebuilt the MAP stack at scale.

• Salesforce fluency. You can navigate Salesforce, build reports, debug integrations, and partner productively with RevOps.

• AI/agent tool experience in production: AgentForce, 6sense AI email agents, conversational AI, or comparable AI-driven marketing tools. Bonus if you’ve led an AI tool rollout from evaluation through production.

• Strong analytics rigor. You can pull a clean data set, run an analysis, and present a defensible conclusion without a BI team holding your hand. SQL proficiency or strong reporting tool fluency is required.

• Demonstrated track record of proactive problem-solving. Specific examples of surfacing issues before they became crises, driving cross-functional decisions with data, or leading platform investments that paid off.

• Excellent communication. You can document architecture, write a clear executive summary of an analysis, and train others.

• Experience leading platform consolidation, MAP migration, or significant stack rationalization.

• Coaching or formal management experience.

• Two-sided marketplace, services-marketplace, or field-service business experience.

• AI / automation implementation in marketing operations.

• Bachelor’s degree in Marketing, Information Systems, Analytics, or related field.

Position Type/Expected Hours of Work:

• Working days: Hybrid, Monday to Friday (3 Work from Home + 2 mandatory Work from Office days)
• Working hours:  1:00 PM to 10:00 PM

Office Location:

• Uttara, Dhaka, Bangladesh (Hybrid)

Salary Range:

• BDT 170,000–230,000 (Monthly)

Why we think you’ll love it here:

At Field Nation, we believe great work deserves great support. Here’s a snapshot of the benefits designed to reward performance, support well-being and create an enjoyable workplace experience.

1. Compensation & Financial Rewards

Because hard work should feel like winning.

• Field Nation LLC Performance Reward – Because every citizen of Field Nation deserves a stake in the win!
• Festival Bonus – Celebrate the big festivals with some extra cheer (and cash!).
• Referral Bonus – Incentives for successful employee referrals.
• Gratuity – Honoring your long-term dedication
• Leave Encashment – Opportunity to encash unused annual leave balance at year-end.

2. Health & Wellness

Your body, mind, and family matter.

• Medical Insurance – Comprehensive health coverage for employees and their immediate family (spouse and children).
• Gym Membership – Stay fit, active, and energized.

3. Daily Operations & Office Perks

• Complimentary Lunch / Dinner – Because good work needs good food.
• Unlimited Tea & Coffee – Keep the energy flowing.
• Transportation – Helping you get to work hassle-free.
• Mobile Data Allowance – Allowances to ensure connectivity.

4. Professional Development

• Career Development Budget – Dedicated funds for professional learning and growth.

5. Culture, Events & Time Off

Fostering work-life balance and strong team connections.

• Work Model: Hybrid (2 days in-office, 3 days remote per week) – balance is key.
• Summer & Winter Field Weeks – Two annual team retreats to connect, collaborate, and recharge.
• Quarterly Team Outing Budget – Enjoy exciting activities and quality time with your team to bond, relax and celebrate together.
• Occasional Gifts – Surprises and gifts to celebrate milestones & welcome new faces.
• Leave Benefits:
• Paid Time Off  – Take the time you need! Covers annual, casual, and sick leave so you can recharge and come back ready to shine.
• Hajj/Umrah Leave
• Maternity Leave
• Paternity Leave

Why Field Nation?

At Field Nation, we are breaking the barriers to work and enabling the gig economy. We’re a tech company that offers a web-based marketplace solution for buyers and sellers of contract services to simply connect, work, and manage their business. We look for collaborators, innovators, and problem solvers to join us in our common purpose of changing the way work gets done. We were named a Top Workplace by the Star Tribune in 2017, 2018, 2019 and a Top 150 Workplace in 2020, 2021 & 2022. We look to hire extraordinary people and provide them with extraordinary benefits.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

Senior SEM Specialist

Paid Acquisition · Google & Meta · India & US Markets

Company

Revisible — a vSplash brand

Location

Hyderabad / Remote (India)

Type

Full-Time

Markets

India and United States

ABOUT REVISIBLE

Revisible, a vSplash brand, helps small businesses get found and recommended across Google, local platforms, and AI-driven search. We partner with SMBs across the U.S. and India to improve online visibility, strengthen local presence, and generate customer demand through search and digital marketing.

THE ROLE

We are looking for a paid media specialist to own Google Ads and Meta Ads campaigns across two markets. This is an individual contributor role — you build, run, and optimize campaigns yourself.

The focus is lead generation: qualified enquiries from small business owners in India and the US, with separate strategies, budgets, and targets for each market.

RESPONSIBILITIES

Campaign management

•Build and manage Google Ads campaigns across Search, Performance Max, and Demand Gen.

•Run Meta campaigns across Facebook and Instagram — lead gen, retargeting, and traffic.

•Maintain separate campaign structures, keyword strategies, and bidding logic for India and the US.

•Create and optimize ad copy for India and U.S. audiences.

•Own budget allocation across platforms and markets, shifting spend based on performance data.

Lead quality

•Work with the sales team to define qualified leads and optimize campaigns toward that definition.

•Review lead quality feedback regularly and adjust targeting, messaging, and offers accordingly.

•Identify which segments, keywords, and creatives produce leads that convert and prioritize those signals.

Tracking and attribution

•Own conversion tracking across Google Ads, Meta Ads, GA4, and Google Tag Manager.

•Implement offline conversion imports so platforms optimize on actual sales, not just form submissions.

•Identify and resolve tracking gaps proactively.

Testing and reporting

•Use automation and AI-assisted workflows to improve reporting, analysis, testing, and optimization efficiency.

•Run structured tests on copy, creative, audiences, landing pages, and bid strategies — document findings and actions taken.

•Manage negative keyword lists and audience exclusions to control wasted spend.

•Produce weekly and monthly reports on spend, leads, and cost-per-lead by market and platform.

Collaboration

•Work with SEO, content, website, and sales teams on integrated acquisition efforts.

•Recommend landing page and conversion improvements based on campaign data.

REQUIREMENTS

Must Have

–5+ years of hands-on experience managing Google Ads and Meta Ads for lead generation, preferably for digital services, SaaS, agencies, or local businesses.

–Hands-on experience with campaigns in both India and the US.

–Proficient in conversion tracking: Google Tag Manager, GA4, Google Ads conversion actions, Meta Pixel, and Meta CAPI.

–Ability to write effective ad copy for India and U.S. audiences

–Comfortable with CPL analysis and independent spend decisions.

Good to have

•Familiarity with SEO, Local SEO, AEO, GEO, or Google Business Profile

•Landing page optimization or CRO background

•Zapier, Make, or Apps Script for workflow automation

•CRM familiarity

•Google Ads certification

Tools

Must have

Good to have

Google Ads Manager

Optmyzr

Meta Ads Manager

Zapier / Make

Google Tag Manager

Google Sheets + Apps Script

GA4

Supermetrics / Porter Metrics

Meta Pixel + CAPI

Microsoft Clarity

Looker Studio

WHAT WE OFFER

•Full campaign ownership across two markets from day one.

•Direct visibility into sales outcomes — not just pipeline metrics.

•Exposure to India and US market dynamics within a single specialist role.

•Work at the intersection of paid search, local SEO, and AI-driven discovery.

•Growth path into broader performance marketing and digital acquisition roles within vSplash.

HOW TO APPLY

Apply here. Please answer all questions.

Revisible.com  ·  A vSplash Company  ·  Hyderabad, India

About OfferUp

OfferUp believes all value starts local. Our marketplace makes it easier for people and businesses to find more of what they need, right where they are - from great deals and secondhand finds to local services, rentals, jobs, and new customers.

We’re building the next chapter of OfferUp, and Consumer Marketing has an important job to do: create future supply and demand, capture existing demand efficiently, reactivate people who already know us, and connect our investment to our strongest local marketplaces.

The role

This role sits in our product org, reporting to our Senior Director of Product, and is a unique hybrid of hands-on individual contributor (IC) work and people management. You will directly oversee our product marketing team while also rolling up your sleeves to execute campaigns and conduct data analysis to drive key business outcomes.

We’re looking for someone seasoned in consumer lifecycle and engagement marketing and traditional go-to-market motions, whose instincts skew toward growth marketing in a fast-paced environment: spotting supply and demand opportunities, moving quickly while the window is open, and measuring real business outcomes.

You’ll work directly with data and AI tooling and will be hands-on with LLM agents, and self-serve experimentation. The sweet spot is a marketer with foundational marketing expertise in storytelling, positioning, and messaging frameworks, combined with a growth operator’s mindset and speed.

What you’ll do

• Turn marketplace supply and demand signals into marketing action: own the loop from identifying to executing campaigns quickly and in a scalable way.
• Drive consumer lifecycle and engagement marketing across push, email, and in-app channels: activation, engagement, and reactivation for both buyers and sellers.
• Work both sides of the marketplace: grow supply where demand is outpacing it, and demand where supply runs deep.
• Build repeatable playbooks and a rolling demand calendar with engineering and Data Science, so recurring opportunities launch fast and get smarter every cycle.
• Design and read your own experiments (we use Statsig), and measure impact in marketplace outcomes.
• Own positioning, messaging, and launch go-to-market for the product surfaces and marketplace moments you touch.
• Brief and enable creative, lifecycle, paid, and comms partners with insight-led messaging that scales from national beats to local markets.
• Use AI tooling and working SQL to self-serve analysis, compress campaign operations, and multiply your own output.

What you’ll bring

• 8+ years spanning product marketing, lifecycle/engagement marketing, or growth marketing in consumer tech—marketplaces or e-commerce strongly preferred.
• Proven experience managing, mentoring, and scaling high-performing marketing teams.
• Depth in consumer lifecycle and engagement marketing: you’ve owned push, email, and in-app programs and can show the engagement and retention outcomes.
• Traditional GTM craft with a portfolio to prove it: positioning, messaging frameworks, and launches led end-to-end.
• A growth marketer’s bias in a fast-paced environment: comfort with short cycles, event- and trend-driven opportunity, and incrementality as the bar.
• Working SQL and comfort in a modern data warehouse (BigQuery preferred). You validate numbers yourself.
• Hands-on AI fluency: you use LLM tools in real workflows today, with good judgment about where they need human review.
• Experimentation literacy: you’ve designed and read A/B and geo-based tests and understand holdouts.
• Excellent, fast writing that holds up at every altitude, and clear communication that surfaces risks early.
• A low-ego, high-ownership approach. You care more about catching the window than protecting the plan.
• Ability to cultivate talent, provide clear professional development, and foster a culture of ownership and collaboration.
• Track record of leading through influence, aligning cross-functional partners, and navigating complex organizational structures to deliver shared business goals.

Extra credit

• Local or hyperlocal marketplace experience where market-level (DMA) thinking is second nature.
• Experience marketing around weather, live events, or release calendars: retail, ticketing, travel, resale, or CPG demand planning.
• Familiarity with CRM/lifecycle platforms (Braze, Iterable, or similar) and geo-based or matched-market measurement.
• Prompt-engineering or light scripting skills, or experience partnering with data science on forecasting.

What success looks like

• High-confidence demand signals get actioned quickly—or explicitly no-go’d with rationale. Windows stop passing us by.
• Campaigns show measurable incremental transactions, GMV, and listings versus control markets, on both sides of the marketplace.
• Lifecycle and engagement programs demonstrably lift activation, engagement, and reactivation.
• The demand calendar calls opportunities before they peak, and its hit rate improves each quarter.
• The playbooks and AI workflows you build make the whole marketing team faster—not just your own campaigns.

Why OfferUp

This is an opportunity to build a marketing motion most companies can’t run yet: AI-detected demand, activated with local precision, measured in real marketplace outcomes.

You’ll inherit live demand intelligence, established channels, and real scale.

Compensation: $210,000 - $230,000

OfferUp offers a comprehensive compensation and benefits package where you’ll be rewarded based on your performance and recognized for the value you bring to the business. Individual salaries within our ranges are determined through a variety of factors including, but not limited to education, experience, knowledge, skills and geography.  All roles will receive equity in OfferUp as part of their compensation, the amount of equity varying depending on the individual’s level and experience.

In addition to our compensation package, this role is eligible to enroll in health insurance, healthcare savings and spending accounts, retirement savings benefits (401(k) plan with match), basic and voluntary life insurance, disability benefits, and paid time off for sick leave, family and/or medical leave, vacation, and 12 company holidays. In regard to vacation time, OfferUp has a flexible vacation policy and, in general, full-time exempt employees will be expected to take 3-5 weeks (15-30 days) of pre-planned vacation time per year.  Vacation needs are flexible and will naturally vary from year to year based on individual circumstances and business needs. In regard to sick time, all full-time employees (exempt and non-exempt) will be granted 12 days (96 hours) of sick time per year (pro-rated if they start a date other than January 1). Your recruiter can share more details about specific benefits during the interview process.

About OfferUp:

OfferUp is dedicated to creating the simplest and most trusted way for people to buy, sell, and connect in their local communities. One of the top local marketplace apps for local buyers and sellers in the U.S., OfferUp makes it easy for people to discover more of what they need—from great deals and secondhand goods to jobs, services, home rentals, and more—right in their own communities. Our trusted platform empowers millions to connect, thrive, and move life forward.

Available on iOS and Android, OfferUp has consistently ranked among the top shopping apps. Founded in 2011 and based in Bellevue, WA, OfferUp serves local markets nationwide and was used by more than 1 in 6 adults in the U.S. in 2024. OfferUp is backed by leading investors, including Andreessen Horowitz, Warburg Pincus, GGV Capital, T. Rowe Price, and Coatue Management. https://about.offerup.com

More About OfferUp At a Glance

• Top 10 Shopping app in the App Store and Google Play Store for three years
• 15%+ of adults in several major markets use OfferUp every month (LA, Miami, Phoenix, Seattle, Las Vegas, Riverside, Orlando)
• OfferUp works directly with nearly 2000 US law enforcement agencies to build trust in local communities

OfferUp is unleashing the power of local, and we’ve built a dynamic team to do it. To learn more about working at OfferUp, check out https://about.offerup.com/people

OfferUp provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, OfferUp complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, transfer, leaves of absence, compensation, and training.

OfferUp expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of OfferUp’s employees to perform their job duties may result in discipline up to and including discharge.

About OfferUp

OfferUp believes all value starts local. Our marketplace makes it easier for people and businesses to find more of what they need, right where they are - from great deals and secondhand finds to local services, rentals, jobs, and new customers.

We’re building the next chapter of OfferUp, and Consumer Marketing has an important job to do: create future supply and demand, capture existing demand efficiently, reactivate people who already know us, and connect our investment to our strongest local marketplaces.

The role

This role sits in our product org, reporting to our Senior Director of Product, and is a unique hybrid of hands-on individual contributor (IC) work and people management. You will directly oversee our product marketing team while also rolling up your sleeves to execute campaigns and conduct data analysis to drive key business outcomes.

We’re looking for someone seasoned in consumer lifecycle and engagement marketing and traditional go-to-market motions, whose instincts skew toward growth marketing in a fast-paced environment: spotting supply and demand opportunities, moving quickly while the window is open, and measuring real business outcomes.

You’ll work directly with data and AI tooling and will be hands-on with LLM agents, and self-serve experimentation. The sweet spot is a marketer with foundational marketing expertise in storytelling, positioning, and messaging frameworks, combined with a growth operator’s mindset and speed.

What you’ll do

• Turn marketplace supply and demand signals into marketing action: own the loop from identifying to executing campaigns quickly and in a scalable way.
• Drive consumer lifecycle and engagement marketing across push, email, and in-app channels: activation, engagement, and reactivation for both buyers and sellers.
• Work both sides of the marketplace: grow supply where demand is outpacing it, and demand where supply runs deep.
• Build repeatable playbooks and a rolling demand calendar with engineering and Data Science, so recurring opportunities launch fast and get smarter every cycle.
• Design and read your own experiments (we use Statsig), and measure impact in marketplace outcomes.
• Own positioning, messaging, and launch go-to-market for the product surfaces and marketplace moments you touch.
• Brief and enable creative, lifecycle, paid, and comms partners with insight-led messaging that scales from national beats to local markets.
• Use AI tooling and working SQL to self-serve analysis, compress campaign operations, and multiply your own output.

What you’ll bring

• 8+ years spanning product marketing, lifecycle/engagement marketing, or growth marketing in consumer tech—marketplaces or e-commerce strongly preferred.
• Proven experience managing, mentoring, and scaling high-performing marketing teams.
• Depth in consumer lifecycle and engagement marketing: you’ve owned push, email, and in-app programs and can show the engagement and retention outcomes.
• Traditional GTM craft with a portfolio to prove it: positioning, messaging frameworks, and launches led end-to-end.
• A growth marketer’s bias in a fast-paced environment: comfort with short cycles, event- and trend-driven opportunity, and incrementality as the bar.
• Working SQL and comfort in a modern data warehouse (BigQuery preferred). You validate numbers yourself.
• Hands-on AI fluency: you use LLM tools in real workflows today, with good judgment about where they need human review.
• Experimentation literacy: you’ve designed and read A/B and geo-based tests and understand holdouts.
• Excellent, fast writing that holds up at every altitude, and clear communication that surfaces risks early.
• A low-ego, high-ownership approach. You care more about catching the window than protecting the plan.
• Ability to cultivate talent, provide clear professional development, and foster a culture of ownership and collaboration.
• Track record of leading through influence, aligning cross-functional partners, and navigating complex organizational structures to deliver shared business goals.

Extra credit

• Local or hyperlocal marketplace experience where market-level (DMA) thinking is second nature.
• Experience marketing around weather, live events, or release calendars: retail, ticketing, travel, resale, or CPG demand planning.
• Familiarity with CRM/lifecycle platforms (Braze, Iterable, or similar) and geo-based or matched-market measurement.
• Prompt-engineering or light scripting skills, or experience partnering with data science on forecasting.

What success looks like

• High-confidence demand signals get actioned quickly—or explicitly no-go’d with rationale. Windows stop passing us by.
• Campaigns show measurable incremental transactions, GMV, and listings versus control markets, on both sides of the marketplace.
• Lifecycle and engagement programs demonstrably lift activation, engagement, and reactivation.
• The demand calendar calls opportunities before they peak, and its hit rate improves each quarter.
• The playbooks and AI workflows you build make the whole marketing team faster—not just your own campaigns.

Why OfferUp

This is an opportunity to build a marketing motion most companies can’t run yet: AI-detected demand, activated with local precision, measured in real marketplace outcomes.

You’ll inherit live demand intelligence, established channels, and real scale.

Compensation: $210,000 - $230,000

OfferUp offers a comprehensive compensation and benefits package where you’ll be rewarded based on your performance and recognized for the value you bring to the business. Individual salaries within our ranges are determined through a variety of factors including, but not limited to education, experience, knowledge, skills and geography.  All roles will receive equity in OfferUp as part of their compensation, the amount of equity varying depending on the individual’s level and experience.

In addition to our compensation package, this role is eligible to enroll in health insurance, healthcare savings and spending accounts, retirement savings benefits (401(k) plan with match), basic and voluntary life insurance, disability benefits, and paid time off for sick leave, family and/or medical leave, vacation, and 12 company holidays. In regard to vacation time, OfferUp has a flexible vacation policy and, in general, full-time exempt employees will be expected to take 3-5 weeks (15-30 days) of pre-planned vacation time per year.  Vacation needs are flexible and will naturally vary from year to year based on individual circumstances and business needs. In regard to sick time, all full-time employees (exempt and non-exempt) will be granted 12 days (96 hours) of sick time per year (pro-rated if they start a date other than January 1). Your recruiter can share more details about specific benefits during the interview process.

About OfferUp:

OfferUp is dedicated to creating the simplest and most trusted way for people to buy, sell, and connect in their local communities. One of the top local marketplace apps for local buyers and sellers in the U.S., OfferUp makes it easy for people to discover more of what they need—from great deals and secondhand goods to jobs, services, home rentals, and more—right in their own communities. Our trusted platform empowers millions to connect, thrive, and move life forward.

Available on iOS and Android, OfferUp has consistently ranked among the top shopping apps. Founded in 2011 and based in Bellevue, WA, OfferUp serves local markets nationwide and was used by more than 1 in 6 adults in the U.S. in 2024. OfferUp is backed by leading investors, including Andreessen Horowitz, Warburg Pincus, GGV Capital, T. Rowe Price, and Coatue Management. https://about.offerup.com

More About OfferUp At a Glance

• Top 10 Shopping app in the App Store and Google Play Store for three years
• 15%+ of adults in several major markets use OfferUp every month (LA, Miami, Phoenix, Seattle, Las Vegas, Riverside, Orlando)
• OfferUp works directly with nearly 2000 US law enforcement agencies to build trust in local communities

OfferUp is unleashing the power of local, and we’ve built a dynamic team to do it. To learn more about working at OfferUp, check out https://about.offerup.com/people

OfferUp provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, OfferUp complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, transfer, leaves of absence, compensation, and training.

OfferUp expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of OfferUp’s employees to perform their job duties may result in discipline up to and including discharge.

About OfferUp

OfferUp believes all value starts local. Our marketplace makes it easier for people and businesses to find more of what they need, right where they are - from great deals and secondhand finds to local services, rentals, jobs, and new customers.

We’re building the next chapter of OfferUp, and Consumer Marketing has an important job to do: create future supply and demand, capture existing demand efficiently, reactivate people who already know us, and connect our investment to our strongest local marketplaces.

The role

This role sits in our product org, reporting to our Senior Director of Product, and is a unique hybrid of hands-on individual contributor (IC) work and people management. You will directly oversee our product marketing team while also rolling up your sleeves to execute campaigns and conduct data analysis to drive key business outcomes.

We’re looking for someone seasoned in consumer lifecycle and engagement marketing and traditional go-to-market motions, whose instincts skew toward growth marketing in a fast-paced environment: spotting supply and demand opportunities, moving quickly while the window is open, and measuring real business outcomes.

You’ll work directly with data and AI tooling and will be hands-on with LLM agents, and self-serve experimentation. The sweet spot is a marketer with foundational marketing expertise in storytelling, positioning, and messaging frameworks, combined with a growth operator’s mindset and speed.

What you’ll do

• Turn marketplace supply and demand signals into marketing action: own the loop from identifying to executing campaigns quickly and in a scalable way.
• Drive consumer lifecycle and engagement marketing across push, email, and in-app channels: activation, engagement, and reactivation for both buyers and sellers.
• Work both sides of the marketplace: grow supply where demand is outpacing it, and demand where supply runs deep.
• Build repeatable playbooks and a rolling demand calendar with engineering and Data Science, so recurring opportunities launch fast and get smarter every cycle.
• Design and read your own experiments (we use Statsig), and measure impact in marketplace outcomes.
• Own positioning, messaging, and launch go-to-market for the product surfaces and marketplace moments you touch.
• Brief and enable creative, lifecycle, paid, and comms partners with insight-led messaging that scales from national beats to local markets.
• Use AI tooling and working SQL to self-serve analysis, compress campaign operations, and multiply your own output.

What you’ll bring

• 8+ years spanning product marketing, lifecycle/engagement marketing, or growth marketing in consumer tech—marketplaces or e-commerce strongly preferred.
• Proven experience managing, mentoring, and scaling high-performing marketing teams.
• Depth in consumer lifecycle and engagement marketing: you’ve owned push, email, and in-app programs and can show the engagement and retention outcomes.
• Traditional GTM craft with a portfolio to prove it: positioning, messaging frameworks, and launches led end-to-end.
• A growth marketer’s bias in a fast-paced environment: comfort with short cycles, event- and trend-driven opportunity, and incrementality as the bar.
• Working SQL and comfort in a modern data warehouse (BigQuery preferred). You validate numbers yourself.
• Hands-on AI fluency: you use LLM tools in real workflows today, with good judgment about where they need human review.
• Experimentation literacy: you’ve designed and read A/B and geo-based tests and understand holdouts.
• Excellent, fast writing that holds up at every altitude, and clear communication that surfaces risks early.
• A low-ego, high-ownership approach. You care more about catching the window than protecting the plan.
• Ability to cultivate talent, provide clear professional development, and foster a culture of ownership and collaboration.
• Track record of leading through influence, aligning cross-functional partners, and navigating complex organizational structures to deliver shared business goals.

Extra credit

• Local or hyperlocal marketplace experience where market-level (DMA) thinking is second nature.
• Experience marketing around weather, live events, or release calendars: retail, ticketing, travel, resale, or CPG demand planning.
• Familiarity with CRM/lifecycle platforms (Braze, Iterable, or similar) and geo-based or matched-market measurement.
• Prompt-engineering or light scripting skills, or experience partnering with data science on forecasting.

What success looks like

• High-confidence demand signals get actioned quickly—or explicitly no-go’d with rationale. Windows stop passing us by.
• Campaigns show measurable incremental transactions, GMV, and listings versus control markets, on both sides of the marketplace.
• Lifecycle and engagement programs demonstrably lift activation, engagement, and reactivation.
• The demand calendar calls opportunities before they peak, and its hit rate improves each quarter.
• The playbooks and AI workflows you build make the whole marketing team faster—not just your own campaigns.

Why OfferUp

This is an opportunity to build a marketing motion most companies can’t run yet: AI-detected demand, activated with local precision, measured in real marketplace outcomes.

You’ll inherit live demand intelligence, established channels, and real scale.

Compensation: $210,000 - $230,000

OfferUp offers a comprehensive compensation and benefits package where you’ll be rewarded based on your performance and recognized for the value you bring to the business. Individual salaries within our ranges are determined through a variety of factors including, but not limited to education, experience, knowledge, skills and geography.  All roles will receive equity in OfferUp as part of their compensation, the amount of equity varying depending on the individual’s level and experience.

In addition to our compensation package, this role is eligible to enroll in health insurance, healthcare savings and spending accounts, retirement savings benefits (401(k) plan with match), basic and voluntary life insurance, disability benefits, and paid time off for sick leave, family and/or medical leave, vacation, and 12 company holidays. In regard to vacation time, OfferUp has a flexible vacation policy and, in general, full-time exempt employees will be expected to take 3-5 weeks (15-30 days) of pre-planned vacation time per year.  Vacation needs are flexible and will naturally vary from year to year based on individual circumstances and business needs. In regard to sick time, all full-time employees (exempt and non-exempt) will be granted 12 days (96 hours) of sick time per year (pro-rated if they start a date other than January 1). Your recruiter can share more details about specific benefits during the interview process.

About OfferUp:

OfferUp is dedicated to creating the simplest and most trusted way for people to buy, sell, and connect in their local communities. One of the top local marketplace apps for local buyers and sellers in the U.S., OfferUp makes it easy for people to discover more of what they need—from great deals and secondhand goods to jobs, services, home rentals, and more—right in their own communities. Our trusted platform empowers millions to connect, thrive, and move life forward.

Available on iOS and Android, OfferUp has consistently ranked among the top shopping apps. Founded in 2011 and based in Bellevue, WA, OfferUp serves local markets nationwide and was used by more than 1 in 6 adults in the U.S. in 2024. OfferUp is backed by leading investors, including Andreessen Horowitz, Warburg Pincus, GGV Capital, T. Rowe Price, and Coatue Management. https://about.offerup.com

More About OfferUp At a Glance

• Top 10 Shopping app in the App Store and Google Play Store for three years
• 15%+ of adults in several major markets use OfferUp every month (LA, Miami, Phoenix, Seattle, Las Vegas, Riverside, Orlando)
• OfferUp works directly with nearly 2000 US law enforcement agencies to build trust in local communities

OfferUp is unleashing the power of local, and we’ve built a dynamic team to do it. To learn more about working at OfferUp, check out https://about.offerup.com/people

OfferUp provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, OfferUp complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, transfer, leaves of absence, compensation, and training.

OfferUp expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of OfferUp’s employees to perform their job duties may result in discipline up to and including discharge.

Senior SEM Specialist

Paid Acquisition · Google & Meta · India & US Markets

Company

Revisible — a vSplash brand

Location

Hyderabad / Remote (India)

Type

Full-Time

Markets

India and United States

ABOUT REVISIBLE

Revisible, a vSplash brand, helps small businesses get found and recommended across Google, local platforms, and AI-driven search. We partner with SMBs across the U.S. and India to improve online visibility, strengthen local presence, and generate customer demand through search and digital marketing.

THE ROLE

We are looking for a paid media specialist to own Google Ads and Meta Ads campaigns across two markets. This is an individual contributor role — you build, run, and optimize campaigns yourself.

The focus is lead generation: qualified enquiries from small business owners in India and the US, with separate strategies, budgets, and targets for each market.

RESPONSIBILITIES

Campaign management

•Build and manage Google Ads campaigns across Search, Performance Max, and Demand Gen.

•Run Meta campaigns across Facebook and Instagram — lead gen, retargeting, and traffic.

•Maintain separate campaign structures, keyword strategies, and bidding logic for India and the US.

•Create and optimize ad copy for India and U.S. audiences.

•Own budget allocation across platforms and markets, shifting spend based on performance data.

Lead quality

•Work with the sales team to define qualified leads and optimize campaigns toward that definition.

•Review lead quality feedback regularly and adjust targeting, messaging, and offers accordingly.

•Identify which segments, keywords, and creatives produce leads that convert and prioritize those signals.

Tracking and attribution

•Own conversion tracking across Google Ads, Meta Ads, GA4, and Google Tag Manager.

•Implement offline conversion imports so platforms optimize on actual sales, not just form submissions.

•Identify and resolve tracking gaps proactively.

Testing and reporting

•Use automation and AI-assisted workflows to improve reporting, analysis, testing, and optimization efficiency.

•Run structured tests on copy, creative, audiences, landing pages, and bid strategies — document findings and actions taken.

•Manage negative keyword lists and audience exclusions to control wasted spend.

•Produce weekly and monthly reports on spend, leads, and cost-per-lead by market and platform.

Collaboration

•Work with SEO, content, website, and sales teams on integrated acquisition efforts.

•Recommend landing page and conversion improvements based on campaign data.

REQUIREMENTS

Must Have

–5+ years of hands-on experience managing Google Ads and Meta Ads for lead generation, preferably for digital services, SaaS, agencies, or local businesses.

–Hands-on experience with campaigns in both India and the US.

–Proficient in conversion tracking: Google Tag Manager, GA4, Google Ads conversion actions, Meta Pixel, and Meta CAPI.

–Ability to write effective ad copy for India and U.S. audiences

–Comfortable with CPL analysis and independent spend decisions.

Good to have

•Familiarity with SEO, Local SEO, AEO, GEO, or Google Business Profile

•Landing page optimization or CRO background

•Zapier, Make, or Apps Script for workflow automation

•CRM familiarity

•Google Ads certification

Tools

Must have

Good to have

Google Ads Manager

Optmyzr

Meta Ads Manager

Zapier / Make

Google Tag Manager

Google Sheets + Apps Script

GA4

Supermetrics / Porter Metrics

Meta Pixel + CAPI

Microsoft Clarity

Looker Studio

WHAT WE OFFER

•Full campaign ownership across two markets from day one.

•Direct visibility into sales outcomes — not just pipeline metrics.

•Exposure to India and US market dynamics within a single specialist role.

•Work at the intersection of paid search, local SEO, and AI-driven discovery.

•Growth path into broader performance marketing and digital acquisition roles within vSplash.

HOW TO APPLY

Apply here. Please answer all questions.

Revisible.com  ·  A vSplash Company  ·  Hyderabad, India

Who we are: Field Nation brings companies and service professionals together through an integrated, easy-to-use platform. We support businesses looking to grow their service offerings while also empowering technicians to leverage their skills on their own terms. Our mission is to help the service delivery industry do great work, and we live that mission by doing great work for the companies and service professionals who depend on us.

Why is this role important to Field Nation? As Field Nation modernizes its demand engine for ABM and AI, the person in this seat owns the marketing platforms and technology that the rest of the team operates on and the data and analysis that tells leadership whether the model is working. This role is a key strategic partner to Marketing and RevOps, collaborating closely on shared systems, data governance, and revenue process optimization to drive business outcomes. This is a driver role, not an operator role. We need someone who walks in on Monday with three things already underway, who finds the red before anyone else does, and who can pull a clear answer out of a messy data set without being asked twice.

What you’ll get to do:

Drive the marketing technology ecosystem forward

• Own and architect the marketing technology ecosystem, including HubSpot, 6sense, ChiliPiper, and AI platforms.

• Lead the tech roadmap. Bring proposals and recommendations forward proactively—identify where the stack is weak, where capability gaps will limit growth, and where to invest next.

• Co-own the Marketing tech stack integration with Salesforce in partnership with RevOps Leadership, ensuring architecture protects data integrity and drives efficiency and productivity.

Drive data-backed decisions

• Build and maintain the dashboards, reports, and analytics infrastructure the team runs on. Anticipate what leadership needs and have it ready.

• Surface issues early: data anomalies, performance regressions, system risks, conversion drops, attribution breaks. Recommend proposed solutions.

• Run independent analyses to inform major decisions: campaign performance reviews, ABX play ROI, inbound quality vs. baseline, segment-level conversion patterns. Be the analytical conscience of the team.

Own the marketing data architecture

• Marketing database management, audience segmentation, list governance, data hygiene, enrichment strategy.

• Partner with RevOps team on marketing-to-sales handoff processes, lead management, and shared funnel metrics.

• Compliance with GDPR, CAN-SPAM, and other regulations; opt-in strategy and data privacy controls.

Strategic partnership

• Strategic partner to the Sr. Director, Revenue Marketing on platform roadmap, budget, capability investments, and overall team and program performance.

• Peer partner to the marketing managers on platform-dependent program design and shared system surface area.

• Strategic partner to RevOps leadership on shared Salesforce governance, data hygiene, and cross-functional processes. Meet regularly with RevOps leadership to align priorities, drive business outcomes, and optimize the revenue engine.

Enable the team

• Coach and enable marketing ICs on platform best practices, tool capabilities, and process discipline.

• Establish governance frameworks that scale with the org.

• Lead documentation, training, and adherence to platform standards.

You might be a good fit if you have:

• 8+ years of marketing operations experience, with 3+ years at senior IC or manager level in a B2B SaaS or services company. Demonstrated breadth and depth.

• Deep hands-on experience with an ABX/intent platform at production scale. 6sense, Demandbase, Terminus, or equivalent. You’ve been there, done that: configured the platform, activated intent signals, built and tuned account scoring, and orchestrated plays. Exposure or surface-level familiarity is not enough.

• HubSpot (or equivalent MAP) administration and architecture experience. You’ve built, broken, and rebuilt the MAP stack at scale.

• Salesforce fluency. You can navigate Salesforce, build reports, debug integrations, and partner productively with RevOps.

• AI/agent tool experience in production: AgentForce, 6sense AI email agents, conversational AI, or comparable AI-driven marketing tools. Bonus if you’ve led an AI tool rollout from evaluation through production.

• Strong analytics rigor. You can pull a clean data set, run an analysis, and present a defensible conclusion without a BI team holding your hand. SQL proficiency or strong reporting tool fluency is required.

• Demonstrated track record of proactive problem-solving. Specific examples of surfacing issues before they became crises, driving cross-functional decisions with data, or leading platform investments that paid off.

• Excellent communication. You can document architecture, write a clear executive summary of an analysis, and train others.

• Experience leading platform consolidation, MAP migration, or significant stack rationalization.

• Coaching or formal management experience.

• Two-sided marketplace, services-marketplace, or field-service business experience.

• AI / automation implementation in marketing operations.

• Bachelor’s degree in Marketing, Information Systems, Analytics, or related field.

Position Type/Expected Hours of Work:

• Working days: Hybrid, Monday to Friday (3 Work from Home + 2 mandatory Work from Office days)
• Working hours:  1:00 PM to 10:00 PM

Office Location:

• Uttara, Dhaka, Bangladesh (Hybrid)

Salary Range:

• BDT 170,000–230,000 (Monthly)

Why we think you’ll love it here:

At Field Nation, we believe great work deserves great support. Here’s a snapshot of the benefits designed to reward performance, support well-being and create an enjoyable workplace experience.

1. Compensation & Financial Rewards

Because hard work should feel like winning.

• Field Nation LLC Performance Reward – Because every citizen of Field Nation deserves a stake in the win!
• Festival Bonus – Celebrate the big festivals with some extra cheer (and cash!).
• Referral Bonus – Incentives for successful employee referrals.
• Gratuity – Honoring your long-term dedication
• Leave Encashment – Opportunity to encash unused annual leave balance at year-end.

2. Health & Wellness

Your body, mind, and family matter.

• Medical Insurance – Comprehensive health coverage for employees and their immediate family (spouse and children).
• Gym Membership – Stay fit, active, and energized.

3. Daily Operations & Office Perks

• Complimentary Lunch / Dinner – Because good work needs good food.
• Unlimited Tea & Coffee – Keep the energy flowing.
• Transportation – Helping you get to work hassle-free.
• Mobile Data Allowance – Allowances to ensure connectivity.

4. Professional Development

• Career Development Budget – Dedicated funds for professional learning and growth.

5. Culture, Events & Time Off

Fostering work-life balance and strong team connections.

• Work Model: Hybrid (2 days in-office, 3 days remote per week) – balance is key.
• Summer & Winter Field Weeks – Two annual team retreats to connect, collaborate, and recharge.
• Quarterly Team Outing Budget – Enjoy exciting activities and quality time with your team to bond, relax and celebrate together.
• Occasional Gifts – Surprises and gifts to celebrate milestones & welcome new faces.
• Leave Benefits:
• Paid Time Off  – Take the time you need! Covers annual, casual, and sick leave so you can recharge and come back ready to shine.
• Hajj/Umrah Leave
• Maternity Leave
• Paternity Leave

Why Field Nation?

At Field Nation, we are breaking the barriers to work and enabling the gig economy. We’re a tech company that offers a web-based marketplace solution for buyers and sellers of contract services to simply connect, work, and manage their business. We look for collaborators, innovators, and problem solvers to join us in our common purpose of changing the way work gets done. We were named a Top Workplace by the Star Tribune in 2017, 2018, 2019 and a Top 150 Workplace in 2020, 2021 & 2022. We look to hire extraordinary people and provide them with extraordinary benefits.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

Who We Are

Goodway Group is one of AdAge’s 2025’s BEST PLACES TO WORK!  As an independent and remote-first media and marketing services firm with a 90+ year history, Goodway Group has the security of an established company combined  with a start-up feel.  With leading data-driven and technology-enabled digital media and marketing services firm with teams in the U.S. and the UK, our diverse team of digital strategists, media practitioners, technologists and data scientists have won the most prestigious awards for innovative marketing technology, impactful work and inclusive remote-first places to work including being honored as a multiyear winner in Ad Age Best Places to Work, Ad Exchanger’s Best Use of Technology by an Agency Award and two MarTech Breakthrough Awards and a certified service partner to The Trade Desk.

The Senior Manager, Content & Thought Leadership owns Goodway Group’s editorial strategy and content engine. Working within the business priorities set by the VP of Marketing & Growth, this role turns Goodway’s expertise into distinctive stories that strengthen the company’s reputation, increase executive visibility, grow qualified pipeline, and establish Goodway Group as the leading independent partner in Connected Commerce.

What You’ll Do

Editorial Strategy & Brand Narrative

• Own Goodway Group’s editorial and content strategy across all internal and external channels.
• Translate the North Star and Three Cs into a year-round editorial roadmap.
• Decide what stories Goodway tells, when they are published and which channels create the greatest commercial impact.
• Maintain one consistent editorial voice across every customer-facing touchpoint.
• Ensure every piece of content supports Goodway’s positioning as the leading Connected Commerce partner.

Thought Leadership & Intellectual Property

• Lead Goodway’s annual thought leadership program.
• Produce flagship research including the annual Connected Commerce Report.
• Develop whitepapers, POVs, playbooks and insight-led content that differentiates Goodway in market.
• Turn subject matter expertise into original intellectual property clients and prospects actively seek out.
• Manage content and thought leadership calendars across the 3 C’s that maintain consistent, high-quality output and high engagement throughout the year.

Executive Thought Leadership

• Build executive thought leadership programs across the leadership team.
• Develop LinkedIn and Instagram content, keynote messaging, contributed articles and podcast opportunities.
• Partner with PR to secure media opportunities, speaking engagements and industry recognition.
• Position Goodway executives as trusted voices in Connected Commerce.

Growth Content & Sales Enablement

• Develop content that supports and drives qualified pipeline growth.
• Create sales enablement assets including presentations, case studies, one-pagers and ABM content.
• Partner with Business Development and Sales to create content that helps open opportunities and accelerate sales conversations.
• Measure the commercial impact of content through pipeline influence and engagement.

Content Operations

• Own and manage the annual content calendar.
• Coordinate contributions from LOB practice leaders, SME and Goodway Group leadership.
• Support external PR partners and production resources.
• Maintain editorial content quality, governance and publishing standards.
• Ensure content is delivered on time and supports business priorities across global markets.

Innovation & Market Intelligence

• Monitor emerging trends across AI, social media, GEO/SEO, content formats and Connected Commerce.
• Identify opportunities before competitors and translate them into new editorial programs.
• Track competitive activity and share of voice and make recommendations.
• Continually improve editorial processes, workflows and content performance.

Who You Are

•  7+ years of experience in B2B content marketing, editorial strategy, thought leadership, communications, or a related field.
• Exceptional writing and editing skills, with a portfolio of thought leadership, research, executive content, or other insight-led work.
• Experience developing and managing an editorial strategy across multiple channels and audiences.
• Skilled at translating complex subject matter into clear, compelling content that supports brand authority and commercial growth.
• Experience partnering with executives and subject matter experts to develop distinctive perspectives and original content.
• Strong project management skills with the ability to manage editorial calendars, contributors, agencies, and competing deadlines.
• Working knowledge of SEO/GEO, AI-enabled content practices, social platforms, and content performance measurement.
• Strong editorial judgment and the ability to influence senior stakeholders while working independently in a fast-moving environment.

#usremote

Check us out at www.goodwaygroup.com to learn more!

If you identify as a female candidate, and feel you can do this role even if there are a few things perhaps you’ve not done, please apply anyway!  Goodway Group is 70% Female! We realize that men tend to apply for jobs when they can meet around 60% of the requirements for the role, where women tend to only apply when they know they meet 100% of the requirements.

Goodway Group is human-first, constantly working to become more inclusive and to make sure our employee population reflects our desire to constantly add to our diversity in all ways.  We want applications from everyone, regardless of race, creed, color, religion, sex, sexual orientation, gender identity, national origin, marital status, citizen status, age, disability, military or protected veteran status, genetic predisposition or carrier status or any other legally protected status.

🌎 About Us

At TeamSnap, we believe when the world connects through sports; the world becomes better. TeamSnap is a sports and communication platform dedicated to taking the work out of play in youth sports. We also believe our jobs should excite us, our teammates should support us and our bosses should inspire us. We empower our people to bring big ideas and tiny egos, landing us on Outside Magazine’s list of “ Best Places to Work” and Built In’s “ 100 Best Remote-First Places to Work.”

TeamSnap for Brands is our advertising and sponsorship business. We partner with national brands like Tide, Marriott, and Nestle to help them reach the millions of families, coaches, and fans across youth sports.

We are looking for a Senior Marketing Manager to lead integrated marketing programs for TeamSnap for Brands. You will turn business priorities into coordinated campaigns. tailored to our highest-value audiences, using account-based strategies and channels like field events, executive programs, email, and virtual panels. Working closely with Sales, Account Management, Product Marketing, and PR, you will build programs that strengthen TeamSnap’s position in the market and directly contribute to pipeline.

What You’ll Do:

• Develop the market-facing narratives that resonate with priority audiences and give TeamSnap a stronger voice in the industry.

• Own the field marketing program from strategy through execution, including industry events, executive dinners, roundtables, activations, and speaking opportunities.

• Partner closely with Sales to define target accounts and develop account-based marketing programs that drive engagement and create opportunities.

• Partner with our PR team to generate earned media and industry visibility around compelling campaign stories and unique perspectives.

• Develop webinars and email programs that extend the reach of our campaigns.

• Select and manage agency and media partners that support campaign execution.

• Work within Salesforce and HubSpot to manage audiences, support lead flow, and maintain accurate reporting in partnership with RevOps.

What Will Set You Up for Success:

• You’ve run brand or field programs that drove pipeline and resonated in market, and you can show the numbers behind them.

• You have partnered closely with enterprise sales teams on ABM programs, target account strategies, or coordinated account outreach.

• You are comfortable with and excited about using AI to build repeatable systems, improve workflows, and create high-quality work more efficiently.

• You have managed live events and understand the details required to deliver a polished experience.

• You are comfortable working directly in CRM and marketing automation platforms, particularly Salesforce and HubSpot.

• You understand email campaign development, segmentation, nurture strategy, and performance measurement.

• You are highly organized, comfortable managing several programs at once, and able to move between strategy and execution.

• Bonus points if you have experience with sponsorships, industry media partnerships, or planning executive-level dinners or roundtables.

Got cold feet? If you’re thinking you don’t meet 100% of the above qualifications, you should still seriously consider applying. We’re all humans with special talents that go beyond what’s listed here.

Compensation

We’re committed to equitable compensation for all TeamSnappers. The minimum starting point for this role is $115,000, inclusive of base and bonus, with comp updated based on multiple factors. Our comp is highly competitive in our space and we adjust overall comp based on relevant experience, skills, certifications, and geographic location.

🖥 Location

TeamSnap is a fully remote company, so you need to be very comfortable working with people who aren’t in the same time zone as you. We are always expanding, but there is a small list of states we do not hire in, including Alabama, Alaska, Delaware, District of Columbia, Hawaii, Iowa, Louisiana, Mississippi, Nebraska, New Mexico, Rhode Island, South Dakota West Virginia and Utah and while we love all parts of the world, we can only hire permanent US residents at this time.

🚀 Opportunities to Grow

At TeamSnap, we work hard to provide a culture of trust, accountability, inclusivity, and boundless opportunities to grow, along with the chance to make a lasting impact and have some fun while doing it.

🎩 Total Rewards

• We’re proud to be remote-first . We’ve been remote since 2009, long before COVID made it cool

• Unlimited PTO and paid parental leave for ALL parents (not just primary or secondary)

• 100% premium coverage of medical/dental/vision for you and your family

• 401K to help you invest for the future

• $1,500 annual learning and development stipend

• Travel to fun locations for all-company meetings and team events

• Generous home office allowance to set you up for success

• TeamSnap SWAG to our store upon starting and a $50 credit on every work anniversary thereafter

• A monthly stipend reimbursement for health & wellness and so much more!

• TeamSnap Total Rewards

🏆 Working at TeamSnap

At TeamSnap, you’re not a culture fit, you’re a culture add. Check out our Culture Playbook and learn how we succeed at being remote-first, what makes our company so unique, and how we’re inspired by our people, our customers, and our values.

🧡 Inclusion and Diversity

Creativity and innovation can’t thrive when we’re cookie-cutter images of each other. We’re quickly growing more diverse, but there’s always room for improvement. We are committed to inclusion and diversity at TeamSnap, and we hold ourselves accountable for building an environment where everyone feels valued. If you need any disability-related adaptation during the recruitment process, just let us know! We are an Equal Employment Opportunity Employer.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

Company Overview

Deepgram is the leading platform underpinning the emerging trillion-dollar Voice AI economy, providing real-time APIs for speech-to-text (STT), text-to-speech (TTS), and building production-grade voice agents at scale. More than 200,000 developers and 1,300+ organizations build voice offerings that are ‘Powered by Deepgram’, including Twilio, Cloudflare, Sierra, Decagon, Vapi, Daily, Cresta, Granola, and Jack in the Box. Deepgram’s voice-native foundation models are accessed through cloud APIs or as self-hosted and on-premises software, with unmatched accuracy, low latency, and cost efficiency. Backed by a recent Series C led by leading global investors and strategic partners, Deepgram has processed over 50,000 years of audio and transcribed more than 1 trillion words. There is no organization in the world that understands voice better than Deepgram.

Company Operating Rhythm

At Deepgram, we expect an AI-first mindset—AI use and comfort aren’t optional, they’re core to how we operate, innovate, and measure performance.

Every team member who works at Deepgram is expected to actively use and experiment with advanced AI tools, and even build your own into your everyday work. We measure how effectively AI is applied to deliver results, and consistent, creative use of the latest AI capabilities is key to success here. Candidates should be comfortable adopting new models and modes quickly, integrating AI into their workflows, and continuously pushing the boundaries of what these technologies can do.

Additionally, we move at the pace of AI. Change is rapid, and you can expect your day-to-day work to evolve just as quickly. This may not be the right role if you’re not excited to experiment, adapt, think on your feet, and learn constantly, or if you’re seeking something highly prescriptive with a traditional 9-to-5.

As a Senior Product Marketing Manager, Solutions Marketing at Deepgram, you will be our first dedicated solutions marketer. Enterprises don’t buy speech models, they buy outcomes: patient intake that never misses a medication name, drive-thrus that get the order right, federal deployments that run air-gapped. You’ll translate our platform into the solution narratives, first-call decks, and proof that make those outcomes obvious to buyers, and you’ll build the systems that produce them repeatably, not one asset at a time.

This role sits within Product Marketing, reports to the Senior Manager of Partner, Customer, and Solutions Marketing, and works most closely with marketing and sales. You’ll also partner with Applied Engineering and DevRel on demos, Demand Gen on vertical campaigns, and Partner and Customer Marketing on proof and distribution.

What You’ll Do

• Own the solutions bill of materials end-to-end: for each priority use case and vertical, build and maintain the narrative, first-call deck, solution brief, hero demo script, battlecard, proof points, and web copy, refreshed quarterly. If sellers are not using it, it does not count.

• Build use-case-first messaging with vertical multipliers: anchor on what buyers deploy (voice agents for support, clinical documentation, ordering, intake) and layer verticals on top (healthcare and pharma, federal and public sector, financial services, CX and restaurants)

• Lead the solutions layer of every major launch: own the “what this unlocks for your industry” story, including named accuracy metrics that set the category’s measuring stick

• Be the voice of the market: mine sales calls, win-loss, and usage patterns for messaging evidence; sit in prospect calls; turn deployments into segment proof points with Customer Marketing

• Feed demand gen and the field: hand campaign-ready narratives and landing-page messaging to Demand Gen, package enablement with GTM Enablement, and route solutions content through co-marketing with Partner Marketing.

• Own competitive positioning by segment against AI-native voice platforms, hyperscaler models, and legacy vendors

• Build the solutions content engine as a repeatable AI-powered system (intake, production, distribution, measurement) and publish the reusable pieces so PMM peers self-serve from what you build

You’ll Love This Role If You

• Have built solutions, portfolio, or vertical marketing programs before and can show us the work: solution briefs you wrote, first-call decks sellers ran with, plays that moved pipeline

• Think of solutions marketing as a revenue function, measured in pipeline, win rates, and deal velocity

• Go deep on technical products: you’ll run our APIs, build simple demos from our docs, and hold your own with Product and Engineering

• Work AI-first by default: you prototype with AI before you brief, and you build workflows instead of repeating tasks

• Can write for a CTO and a CX ops leader in the same week without either noticing a template

• Are excited about voice AI and want to define how a category gets bought

It’s Important To Us That You Have

• 5–7 years of solutions, product, or portfolio marketing experience in B2B SaaS, with at least one technical or API-first product; this is a senior role

• A portfolio of solutions marketing work to present during the interview: solution briefs, first-call decks, battlecards, sales plays. We will ask to see it.

• Proven use of AI to accelerate workflows, content creation, and program scale; daily AI use is the baseline, building reusable systems with AI is the bar

• A track record of translating a multi-product portfolio into segment narratives with measurable pipeline or win-rate impact

• Hands-on enablement experience: content sellers actually used, with the feedback loops to prove it

• Demand gen partnership fluency: you understand pipeline mechanics and have handed campaign-ready messaging to a demand gen team

• Excellent writing that survives contact with technical reviewers and enterprise buyers alike

It Would Be Great If You Had

• Experience in voice AI, conversational AI, CCaaS, or speech technology

• Background marketing into a regulated vertical (healthcare, federal, financial services)

• Analyst relations exposure or benchmark/named-metric storytelling experience

• Public speaking or webinar presenter experience

• Track record in high-growth startups where you built the function’s systems from scratch

Notice: We’re aware of individuals impersonating Deepgram recruiters. All legitimate Deepgram recruiting communication comes from an @ deepgram.com email address. If you’ve received a message claiming to be Deepgram, please forward it to careers@deepgram.com.

About Mixpanel

Mixpanel is the leading product intelligence and analytics platform, trusted by more than 29,000 companies to help understand how people use the products they build. By combining powerful analytics with AI that knows your business, Mixpanel helps teams see what’s working, diagnose what’s not, and decide what to build next. Learn more at mixpanel.com.

About the Partner Marketing Team

Senior Partner Marketing sits at the intersection of partnerships and demand generation. We turn Mixpanel’s strategic, technology, and channel relationships into awareness, credibility, and pipeline, making sure every partner in the region has a marketing plan and a program behind it.

About the Role

We’re looking for a Senior Partner Marketing Manager to own co-marketing strategy and execution across Mixpanel’s North America partner ecosystem. You’ll decide which partner relationships deserve investment, build the programs behind them, and make the case for tradeoffs when priorities compete. Reporting to the Director of Marketing, North America, you’ll work closely with Partnerships, NA sales, and the regional marketing team, and you’ll represent the region’s needs to the global partner marketing function. This role owns ambiguous, cross-functional problems: which partners to prioritize, how to localize global programs without losing what makes them work, and how to prove partner marketing’s contribution to pipeline.

Responsibilities

• Set the co-marketing strategy for Mixpanel’s NA partner ecosystem, prioritizing partners and programs based on pipeline potential and sales priorities
• Plan and lead joint programs webinars, launches, content, and campaigns that drive mutual pipeline with partners
• Own the partner marketing calendar, aligning it with sales priorities and the broader NA campaign cadence
• Lead the creation of co-branded content and assets case studies, one-pagers, sales decks, and web presence in partnership with each partner
• Design and run field and event programs for key partners, including co-hosted events, joint sponsorships, and executive roundtables in target markets
• Act as the primary marketing point of contact for NA partners, building the kind of trust that makes them want to build with us again
• Localize global partner programs and assets for the region, then feed what’s working (and what isn’t) back to the global partner marketing team
• Own partner marketing reporting define the KPIs that matter, measure partner-sourced and partner-influenced pipeline, and adjust programs based on results

We’re Looking For Someone Who Has

• Experience building co-marketing programs with technology partners and enabling channel or reseller partners in B2B SaaS
• A track record of leading complex, cross-functional programs from idea to measurable pipeline impact
• The judgment to prioritize which partner relationships and programs are worth the investment, and to make that case to stakeholders
• Experience operating inside a matrixed, global marketing org — localizing global programs for a region while feeding learnings back to the global team
• Strong relationship-building instincts with both external partners and internal stakeholders across sales, partnerships, and marketing
• A data-driven approach to proving impact, with comfort speaking to partner-sourced and partner-influenced pipeline
• Strong writing and content instincts, with experience drafting co-branded, partner-facing assets
• A collaborative, low-ego operating style — you earn trust through follow-through, not politics
• Based in or willing to work from our New York City or San Francisco hub

Bonus Points For

• Experience localizing marketing programs across multiple regions or markets
• Familiarity with product analytics, developer tools, or technical B2B products
• Experience mentoring or informally guiding regional partner marketers on programs or best practices
• Established relationships with technology or channel partners in the product analytics or SaaS space

Benefits and Perks

• Comprehensive Medical, Vision, and Dental Care
• Mental Wellness Benefit
• Generous Vacation Policy & Additional Company Holidays
• Enhanced Parental Leave
• Volunteer Time Off
• Additional US Benefits: Pre-Tax Benefits including 401(K), Wellness Benefit, Holiday Break

*please note that benefits and perks for contract positions will vary*

Culture Values

• Make Bold Bets: We choose courageous action over comfortable progress.
• Innovate with Insight: We tackle decisions with rigor and judgment - combining data, experience and collective wisdom to drive powerful outcomes.
• One Team: We collaborate across boundaries to achieve far greater impact than any of us could accomplish alone.
• Candor with Connection: We build meaningful relationships that enable honest feedback and direct conversations.
• Champion the Customer: We seek to deeply understand our customers’ needs, ensuring their success is our north star.
• Powerful Simplicity: We find elegant solutions to complex problems, making sophisticated things accessible.

Why choose Mixpanel?

We’re a leader in analytics with over 9,000 customers and $277M raised from prominent investors: like Andreessen-Horowitz, Sequoia, YC, and, most recently, Bain Capital. Mixpanel’s pioneering event-based data analytics platform offers a powerful yet simple solution for companies to understand user behaviors and easily track overarching company success metrics. Our accomplished teams continuously facilitate our expansion by tackling the ever-evolving challenges tied to scaling, reliability, design, and service. Choosing to work at Mixpanel means you’ll be helping the world’s most innovative companies learn from their data so they can make better decisions.

Mixpanel is an equal opportunity employer supporting workforce diversity. At Mixpanel, we are focused on things that really matter—our people, our customers, our partners—out of a recognition that those relationships are the most valuable assets we have. We actively encourage women, people with disabilities, veterans, underrepresented minorities, and LGBTQ+ people to apply. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity or expression, sexual orientation, age, marital status, veteran status, or disability status. Pursuant to the San Francisco Fair Chance Ordinance or other similar laws that may be applicable, we will consider for employment qualified applicants with arrest and conviction records. We’ve immersed ourselves in our Culture and Values as our guiding principles for the impact we want to have and the future we are building.

About Mixpanel

Mixpanel is the leading product intelligence and analytics platform, trusted by more than 29,000 companies to help understand how people use the products they build. By combining powerful analytics with AI that knows your business, Mixpanel helps teams see what’s working, diagnose what’s not, and decide what to build next. Learn more at mixpanel.com.

About the Partner Marketing Team

Senior Partner Marketing sits at the intersection of partnerships and demand generation. We turn Mixpanel’s strategic, technology, and channel relationships into awareness, credibility, and pipeline, making sure every partner in the region has a marketing plan and a program behind it.

About the Role

We’re looking for a Senior Partner Marketing Manager to own co-marketing strategy and execution across Mixpanel’s North America partner ecosystem. You’ll decide which partner relationships deserve investment, build the programs behind them, and make the case for tradeoffs when priorities compete. Reporting to the Director of Marketing, North America, you’ll work closely with Partnerships, NA sales, and the regional marketing team, and you’ll represent the region’s needs to the global partner marketing function. This role owns ambiguous, cross-functional problems: which partners to prioritize, how to localize global programs without losing what makes them work, and how to prove partner marketing’s contribution to pipeline.

Responsibilities

• Set the co-marketing strategy for Mixpanel’s NA partner ecosystem, prioritizing partners and programs based on pipeline potential and sales priorities
• Plan and lead joint programs webinars, launches, content, and campaigns that drive mutual pipeline with partners
• Own the partner marketing calendar, aligning it with sales priorities and the broader NA campaign cadence
• Lead the creation of co-branded content and assets case studies, one-pagers, sales decks, and web presence in partnership with each partner
• Design and run field and event programs for key partners, including co-hosted events, joint sponsorships, and executive roundtables in target markets
• Act as the primary marketing point of contact for NA partners, building the kind of trust that makes them want to build with us again
• Localize global partner programs and assets for the region, then feed what’s working (and what isn’t) back to the global partner marketing team
• Own partner marketing reporting define the KPIs that matter, measure partner-sourced and partner-influenced pipeline, and adjust programs based on results

We’re Looking For Someone Who Has

• Experience building co-marketing programs with technology partners and enabling channel or reseller partners in B2B SaaS
• A track record of leading complex, cross-functional programs from idea to measurable pipeline impact
• The judgment to prioritize which partner relationships and programs are worth the investment, and to make that case to stakeholders
• Experience operating inside a matrixed, global marketing org — localizing global programs for a region while feeding learnings back to the global team
• Strong relationship-building instincts with both external partners and internal stakeholders across sales, partnerships, and marketing
• A data-driven approach to proving impact, with comfort speaking to partner-sourced and partner-influenced pipeline
• Strong writing and content instincts, with experience drafting co-branded, partner-facing assets
• A collaborative, low-ego operating style — you earn trust through follow-through, not politics
• Based in or willing to work from our New York City or San Francisco hub

Bonus Points For

• Experience localizing marketing programs across multiple regions or markets
• Familiarity with product analytics, developer tools, or technical B2B products
• Experience mentoring or informally guiding regional partner marketers on programs or best practices
• Established relationships with technology or channel partners in the product analytics or SaaS space

Benefits and Perks

• Comprehensive Medical, Vision, and Dental Care
• Mental Wellness Benefit
• Generous Vacation Policy & Additional Company Holidays
• Enhanced Parental Leave
• Volunteer Time Off
• Additional US Benefits: Pre-Tax Benefits including 401(K), Wellness Benefit, Holiday Break

*please note that benefits and perks for contract positions will vary*

Culture Values

• Make Bold Bets: We choose courageous action over comfortable progress.
• Innovate with Insight: We tackle decisions with rigor and judgment - combining data, experience and collective wisdom to drive powerful outcomes.
• One Team: We collaborate across boundaries to achieve far greater impact than any of us could accomplish alone.
• Candor with Connection: We build meaningful relationships that enable honest feedback and direct conversations.
• Champion the Customer: We seek to deeply understand our customers’ needs, ensuring their success is our north star.
• Powerful Simplicity: We find elegant solutions to complex problems, making sophisticated things accessible.

Why choose Mixpanel?

We’re a leader in analytics with over 9,000 customers and $277M raised from prominent investors: like Andreessen-Horowitz, Sequoia, YC, and, most recently, Bain Capital. Mixpanel’s pioneering event-based data analytics platform offers a powerful yet simple solution for companies to understand user behaviors and easily track overarching company success metrics. Our accomplished teams continuously facilitate our expansion by tackling the ever-evolving challenges tied to scaling, reliability, design, and service. Choosing to work at Mixpanel means you’ll be helping the world’s most innovative companies learn from their data so they can make better decisions.

Mixpanel is an equal opportunity employer supporting workforce diversity. At Mixpanel, we are focused on things that really matter—our people, our customers, our partners—out of a recognition that those relationships are the most valuable assets we have. We actively encourage women, people with disabilities, veterans, underrepresented minorities, and LGBTQ+ people to apply. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity or expression, sexual orientation, age, marital status, veteran status, or disability status. Pursuant to the San Francisco Fair Chance Ordinance or other similar laws that may be applicable, we will consider for employment qualified applicants with arrest and conviction records. We’ve immersed ourselves in our Culture and Values as our guiding principles for the impact we want to have and the future we are building.

Roadie, a UPS company, is a leading logistics and delivery platform that helps businesses tackle the complexities of modern retail with unmatched delivery coverage, flexibility and visibility. Reaching 97% of U.S. households across more than 30,000 zip codes — from urban hubs to rural communities — Roadie provides seamless, scalable solutions that meet a variety of delivery needs.

With a network of more than 310,000 independent drivers nationwide, Roadie offers flexible delivery solutions that make complex logistics challenges easy, including solutions for local same-day delivery, delivery of big and bulky items, ship-from-store and DC-to-door. For more information, visit www.roadie.com.

The Senior Product Marketing Specialist will blend strategic storytelling, customer insights, and data-driven execution to drive the success of Roadie’s products. You’ll play a crucial role in shaping product positioning, go-to-market (GTM) strategies, and adoption around the driver app, directly impacting revenue growth and market leadership. Collaborating across Product, Operations, and Marketing, you’ll ensure effective launches, drive engagement, and reinforce our value in the market.

In this role, you’ll craft compelling product narratives, develop high-impact content, and execute integrated marketing initiatives. You’ll connect solutions to driver pain points, champion the voice of the customer, and bring a bias for action, strategic thinking, and a growth mindset.

What You’ll Do

• Define product positioning and lead go-to-market strategies and launches that drive awareness, adoption, and usage across key driver segments
• Partner with technology teams to anticipate product updates, feature releases, and UX/UI changes, translating technical developments into clear, compelling driver communications
• Build integrated product marketing plans that introduce, grow, and mature Roadie’s product offerings
• Develop messaging frameworks, value propositions, and content that resonate with diverse audiences throughout the driver journey
• Collaborate with Communications on the annual messaging guide, grounding recommendations in driver insights, product knowledge, and organizational priorities
• Anticipate communication needs from the product roadmap and plan the right mix of blog posts, automated updates, social content, and paid media insights
• Turn product performance, customer feedback, and competitive intelligence into actionable recommendations for product roadmaps, positioning, and GTM teams
• Track launch success, adoption, engagement, retention, and message resonance, translating results into recommendations for leadership
• Optimize Braze Canvas flows, tagging structures, and data points to improve segmentation, reporting accuracy, and experimentation capabilities

What You Bring

• 4+ years of product marketing experience, including messaging, positioning, competitive research, sales enablement, and GTM strategy; experience with product launches is strongly preferred
• Proven ability to influence and drive outcomes across interdisciplinary teams (Sales, Marketing, Product, Operations)
• Strong storytelling and communication skills, with the ability to translate complex product capabilities into clear, compelling narratives for technical and non-technical audiences
• Deep curiosity about market trends, customer behavior, and emerging opportunities
• Excellent project management skills, with experience managing complex initiatives across multiple stakeholders
• A collaborative, resourceful, and solutions-oriented mindset, with the flexibility to thrive in a fast-paced, evolving environment

Why Roadie?

• Competitive compensation packages
• 100% covered health insurance premiums for yourself
• 401k with company match
• Tuition and student loan repayment assistance (that’s right - Roadie will contribute directly to your existing student loans!)
• Flexible work schedule with unlimited PTO
• Monthly 3-day weekends
• Monthly WFH stipend
• Paid sabbatical leave- tenured team members are given time to rest, relax, and explore
• The technology you need to get the job done

This role is not eligible for Visa sponsorship. Applicants must be authorized to work for any employer in the U.S.

🌎 About Us

At TeamSnap, we believe when the world connects through sports; the world becomes better. TeamSnap is a sports and communication platform dedicated to taking the work out of play in youth sports. We also believe our jobs should excite us, our teammates should support us and our bosses should inspire us. We empower our people to bring big ideas and tiny egos, landing us on Outside Magazine’s list of “ Best Places to Work” and Built In’s “ 100 Best Remote-First Places to Work.”

TeamSnap for Brands is our advertising and sponsorship business. We partner with national brands like Tide, Marriott, and Nestle to help them reach the millions of families, coaches, and fans across youth sports.

We are looking for a Senior Marketing Manager to lead integrated marketing programs for TeamSnap for Brands. You will turn business priorities into coordinated campaigns. tailored to our highest-value audiences, using account-based strategies and channels like field events, executive programs, email, and virtual panels. Working closely with Sales, Account Management, Product Marketing, and PR, you will build programs that strengthen TeamSnap’s position in the market and directly contribute to pipeline.

What You’ll Do:

• Develop the market-facing narratives that resonate with priority audiences and give TeamSnap a stronger voice in the industry.

• Own the field marketing program from strategy through execution, including industry events, executive dinners, roundtables, activations, and speaking opportunities.

• Partner closely with Sales to define target accounts and develop account-based marketing programs that drive engagement and create opportunities.

• Partner with our PR team to generate earned media and industry visibility around compelling campaign stories and unique perspectives.

• Develop webinars and email programs that extend the reach of our campaigns.

• Select and manage agency and media partners that support campaign execution.

• Work within Salesforce and HubSpot to manage audiences, support lead flow, and maintain accurate reporting in partnership with RevOps.

What Will Set You Up for Success:

• You’ve run brand or field programs that drove pipeline and resonated in market, and you can show the numbers behind them.

• You have partnered closely with enterprise sales teams on ABM programs, target account strategies, or coordinated account outreach.

• You are comfortable with and excited about using AI to build repeatable systems, improve workflows, and create high-quality work more efficiently.

• You have managed live events and understand the details required to deliver a polished experience.

• You are comfortable working directly in CRM and marketing automation platforms, particularly Salesforce and HubSpot.

• You understand email campaign development, segmentation, nurture strategy, and performance measurement.

• You are highly organized, comfortable managing several programs at once, and able to move between strategy and execution.

• Bonus points if you have experience with sponsorships, industry media partnerships, or planning executive-level dinners or roundtables.

Got cold feet? If you’re thinking you don’t meet 100% of the above qualifications, you should still seriously consider applying. We’re all humans with special talents that go beyond what’s listed here.

Compensation

We’re committed to equitable compensation for all TeamSnappers. The minimum starting point for this role is $115,000, inclusive of base and bonus, with comp updated based on multiple factors. Our comp is highly competitive in our space and we adjust overall comp based on relevant experience, skills, certifications, and geographic location.

🖥 Location

TeamSnap is a fully remote company, so you need to be very comfortable working with people who aren’t in the same time zone as you. We are always expanding, but there is a small list of states we do not hire in, including Alabama, Alaska, Delaware, District of Columbia, Hawaii, Iowa, Louisiana, Mississippi, Nebraska, New Mexico, Rhode Island, South Dakota West Virginia and Utah and while we love all parts of the world, we can only hire permanent US residents at this time.

🚀 Opportunities to Grow

At TeamSnap, we work hard to provide a culture of trust, accountability, inclusivity, and boundless opportunities to grow, along with the chance to make a lasting impact and have some fun while doing it.

🎩 Total Rewards

• We’re proud to be remote-first . We’ve been remote since 2009, long before COVID made it cool

• Unlimited PTO and paid parental leave for ALL parents (not just primary or secondary)

• 100% premium coverage of medical/dental/vision for you and your family

• 401K to help you invest for the future

• $1,500 annual learning and development stipend

• Travel to fun locations for all-company meetings and team events

• Generous home office allowance to set you up for success

• TeamSnap SWAG to our store upon starting and a $50 credit on every work anniversary thereafter

• A monthly stipend reimbursement for health & wellness and so much more!

• TeamSnap Total Rewards

🏆 Working at TeamSnap

At TeamSnap, you’re not a culture fit, you’re a culture add. Check out our Culture Playbook and learn how we succeed at being remote-first, what makes our company so unique, and how we’re inspired by our people, our customers, and our values.

🧡 Inclusion and Diversity

Creativity and innovation can’t thrive when we’re cookie-cutter images of each other. We’re quickly growing more diverse, but there’s always room for improvement. We are committed to inclusion and diversity at TeamSnap, and we hold ourselves accountable for building an environment where everyone feels valued. If you need any disability-related adaptation during the recruitment process, just let us know! We are an Equal Employment Opportunity Employer.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

What is Teachable? Teachable is the platform for experts and businesses who take education seriously. In a world where anyone can ask AI for information, we’re the home for those...

Career-defining. Life-changing. At iRhythm, you’ll have the opportunity to grow your skills and your career while impacting the lives of people around the world.

Advisor Marketing Senior Manager

at SmartAsset

Remote, Contiguous United States

About SmartAsset

SmartAsset is an online destination for consumer-focused financial information, educational content, personalized calculators, and tools. Our mission is to help people make smart financial decisions, reaching an estimated 23 million people each month through our educational content, publishing partners, calculators, and tools.*

To extend that mission, we also operate the SmartAsset Advisor Marketing Platform (AMP), which helps connect consumers with participating fiduciary financial advisors. SmartAsset has been recognized as a 2025 ThinkAdvisor Luminaries winner in the Firm Award - Product or Service Innovation category and was ranked #2574 on the Inc. 5000 list in 2023. SmartAsset has also been featured on Y Combinator’s list of Top Companies.** In 2021, SmartAsset completed a $110 million Series D funding round that valued the company at over $1 billion.

*Based on average monthly reach data for 2025 across SmartAsset-owned properties and publishing partners.

**Other than application, licensing, or similar administrative fees, SmartAsset did not provide compensation in connection with the referenced awards or recognitions.

About the Role

SmartAsset is hiring a Senior Manager of Advisor Marketing to develop and execute the programs that generate demand for the Advisor Marketing Platform. This person will lead advisor-facing positioning, messaging, integrated campaigns, partnerships, webinars and events, content, and channel strategy across priority segments including RIAs, hybrid advisors, and broker-dealers.

The Senior Manager of Advisor Marketing will work as a peer to the Senior Marketing Operations Manager. Together, the two roles will co-own Marketing Qualified Lead (MQL) and Sales Accepted Lead (SAL) growth. Advisor Marketing will lead the programs, market strategies, messaging, and offers that create demand, while Marketing Operations will lead the systems, data, automation, measurement, and lead-management processes that allow that demand to scale and convert.

This is a hands-on, outcome-accountable role for a marketer who can move fluidly between strategy and execution, turn advisor and sales insights into compelling programs, and continuously improve performance through structured experimentation.

Responsibilities

• Co-own MQL, SAL, and advisor pipeline growth targets with the Senior Marketing Operations Manager and leadership, with clear accountability for the marketing programs and market inputs that drive those outcomes.
• Develop advisor ICPs, personas, and segment strategies across RIAs, hybrid advisors, broker-dealers, and other priority audiences; partner with Marketing Operations to translate those strategies into activated audiences and measurable campaigns.
• Craft clear positioning, messaging, value propositions, and offers that reflect advisor needs, objections, buying cycles, and the differentiated value of the Advisor Marketing Platform.
• Build and execute demand-generation campaigns across paid media, outbound, lifecycle, organic, webinar, and event channels.
• Translate advisor research, customer insights, frontline sales feedback, and performance data into campaign strategies, content briefs, creative concepts, and testable hypotheses.
• Lead webinar and event strategy end-to-end, including programming, promotion, partner participation, sales follow-up strategy, and post-event engagement.
• Develop scalable advisor-facing content and enablement assets, including case studies, email programs, landing pages, campaign content, and sales collateral.
• Define campaign requirements and partner with Marketing Operations to automate workflows, establish tracking, and scale successful programs.
• Partner with Marketing Operations and Sales to identify funnel friction and run structured experiments that improve MQL-to-SAL and SQL-to-revenue conversion.
• Monitor program and channel performance, communicate actionable insights, and recommend changes to budget allocation, channel mix, messaging, offers, and campaign priorities.
• Establish repeatable campaign playbooks and operating rhythms that allow successful programs to scale efficiently rather than relying on one-off campaigns.

Skills & Experience You Have

• 5-7 years of experience marketing to financial advisors, RIAs, broker-dealers, or fintech companies serving the advisor ecosystem.
• Understanding of advisor psychology, objections, buying cycles, and the operational realities of growing an advisory firm.
• Demonstrated ability to build and execute multi-channel programs that generate qualified demand and measurable pipeline impact.
• Strong command of positioning, messaging, audience strategy, campaign development, and performance marketing fundamentals.
• Experience managing programs from strategy through execution, including campaign briefs, content development, launch coordination, performance analysis, and iteration.
• Experience leading webinars, events or other programs that create and convert B2B demand.
• Quantitative orientation and comfort working with funnel metrics, attribution, campaign performance, and conversion data in partnership with Marketing Operations and analytics teams.
• Working fluency with CRM and marketing automation platforms such as Salesforce, HubSpot, Pardot, or Marketo; this role does not need to be the system administrator but must be able to define clear business and campaign requirements.
• Strong cross-functional partnership skills and the ability to influence Sales, Marketing Operations, Product, PR, and other stakeholders without relying on formal authority.
• High agency, strong execution velocity, and comfort operating in a fast-paced, ambiguous environment.
• A systems mindset focused on building repeatable programs, scalable playbooks, and durable growth processes.
• Experience using generative AI and large language models to accelerate content development, creative iteration, research, and campaign testing.

Physical Requirements:

• Prolonged periods of sitting at a desk and working on a computer
• Must be able to communicate via phone calls and/or video conferences (mainly for concierge and sales roles)

Available Benefits and Perks:

• Fully Remote Work: All roles are fully remote within the contiguous U.S., giving you flexibility to do your best work from where you thrive.
• Comprehensive Health Coverage: Multiple Medical, Dental, and Vision plan options through trusted national carriers—so you can choose what fits your needs.
• Life & Disability Protection: Company-paid Life/AD&D coverage, with options to add supplemental life and disability plans for extra peace of mind.
• Financial Wellness: 401(k) with employer match, pre-tax savings through FSA and HSA options, and equity packages offered for every role.
• Time Off That Works: Generous vacation, sick, and parental leave policies—because balance matters.
• Additional Perks: Pet insurance, home office stipend, and Employee Assistance Program (EAP)

SmartAsset is an equal opportunity employer committed to fostering an inclusive, innovative environment with the best employees. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. If you have a disability or special need that requires accommodation, please contact us at Recruiting@smartasset.com.

California, Colorado, Connecticut, Maryland, Nevada, Rhode Island, Washington, and New York City residents* $140,000 - $165,000 Base + Variable + RSUs + benefits .

Salary at SmartAsset is determined based on permissible, non-discriminatory factors such as skills, experience, and geographic location within the contiguous United States.